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GMX and WEB.DE partner with Advanzia Bank to launch WEB.Cent credit card in Germany

Members can enjoy a range of benefits, including an exclusive sign-up offer and an instant upgrade to Hilton Honors Gold status​

  • The Hilton Honors Credit Card, powered by Advanzia Bank, offers an instant upgrade to Hilton Honors Gold status, a complimentary travel insurance package and zero ATM withdrawal and foreign exchange fees
  • Cardholders will receive 7,500 Hilton Honors bonus Points upon making a purchase by 31 August 2024
  • Cardholders earn two Hilton Honors Points for every eligible Euro spent at Hilton hotels, and one Point for every Euro spent elsewhere
  • Advanzia Bank's quick and easy application process delivers Hilton Honors Credit Cards to customers' wallets faster than ever before​

 

London, 11 July 2024 – Hilton (NYSE: HLT) in partnership with Advanzia Bank today announces the launch of a new Hilton Honors Credit Card in Germany and Austria, featuring a range of benefits for cardholders.

The new Hilton Honors Credit Card allows card members to earn Hilton Honors Points on everyday spending, receiving one Point for every Euro spent on the card, and two Points for every eligible Euro spent in Hilton hotels. These can be redeemed for free Hilton hotel stays and other Hilton Honors benefits including exclusive music and sports experiences. Cardholders also benefit from hassle-free travel with a complimentary insurance package, as well as instant upgrade to Hilton Honors Gold Status, opening the door to elite perks such as free continental breakfasts or food and drink credits* and space-available room upgrades.

Thanks to Advanzia Bank's user-friendly, fast and fully digital application process, approved applicants reap these benefits faster than ever before, including a Hilton Honors Points welcome bonus for a limited time. With flexible, contactless payment options, including Google Pay, Apple Pay and Garmin Pay, it's never been easier to earn future Hilton stays.

“Our new credit card gives customers new and easy ways to earn Points on everyday purchases that can be put towards a great stay in Hilton properties around the world - as well as providing members with elite perks when staying at our hotels and free travel insurance." said Heather Laverne, vice president and head of international co-brands, Hilton. “We're pleased to be launching the card in Germany and Austria, where Hilton has a strong and growing hotel presence and many loyal and valued guests."

With this partnership, Advanzia Bank strengthens its leading position in offering best-in-class Cards-as-a-Service solutions throughout Europe. Linda Früh, Chief Product & Commercial Officer at Advanzia Bank, comments, “We're delighted to unveil the new Hilton Honors Credit Card powered by Advanzia Bank in Germany, allowing card members' spend to earn future Hilton stays. As a digital bank with deep local knowledge, Advanzia is uniquely positioned to meet customers' evolving needs and enrol new applicants quickly and easily."

*Dependent on brand and region

 

​About Advanzia Bank
Founded in 2005 in Luxembourg, Advanzia Bank S.A. is a European digital bank specialising in credit cards and payment solutions. With 2.6 million credit card customers, Advanzia is a leading credit card issuer in Germany and has a strong presence in Luxembourg, France, Austria, Spain and Italy. As well as issuing consumer credit cards under its own brands, Advanzia is a leading provider of Cards-as-a-Service (CaaS) solutions for more than 280 companies, associations and financial institutions. Business partners use Advanzia's co-branded credit cards to strengthen customer loyalty and create a competitive advantage. Private banks implement turnkey Visa and Mastercard credit card programmes delivered by Advanzia, either as white label cards or under the flagship Capitol brand. In 2023, Advanzia achieved a total credit card turnover of EUR 6.3 billion for all its market segments. At the end of 2023, the bank employed 208 employees.

 

About Hilton
Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 23 world-class brands comprising more than 7,600 properties and nearly 1.2 million rooms, in 126 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed over 3 billion guests in its more than 100-year history, was named the No. 1 World's Best Workplace by Great Place to Work and Fortune and has been recognized as a global leader on the Dow Jones Sustainability Indices for seven consecutive years. Hilton has introduced industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the nearly 190 million Hilton Honors members who book directly with Hilton can earn Points for hotel stays and experiences money can't buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone. Visit stories.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.

 

About Hilton Honors
Hilton Honors is the award-winning guest loyalty program for Hilton's world-class brands comprising more than 7,600 properties in 126 countries and territories. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount and free standard Wi-Fi. Members also have access to contactless technology exclusively through the industry-leading Hilton Honors app, where members can check in, choose and access their room using Digital Key. Hilton Honors offers its nearly 190 million members hundreds of ways to earn and redeem Points, including with select co-branded credit cards. Members can redeem Points for free nights, purchases on Amazon, exclusive experiences, charitable contributions and more. The program is free to join and travelers can enroll online at hilton.com. Learn more about Hilton Honors at stories.hilton.com/hiltonhonors, and follow Hilton Honors on Facebook, Twitter and Instagram.

Sara Nobels

Sara Nobels

Head of Corporate Communications & Public Relations | ESG Coordinator

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